The triad's operating rulebook — shared-gate procedure (HA5), domain-line assignment, WhatsApp transport, AI CMO pre-check discipline.
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Who owns what and who signs when a domain line escalates — the four triad lines mapped to the four gate signers.
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The AI CMO's operating role — Monday review-pack rhythm, Friday retrospective, boundaries, escalation triggers.
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Sprint 55 · voice-capture brief for Lisa — how her register threads through donor-room artefacts.
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Sprint 55 · which voice speaks where across the 7 donor rooms and the substitution machinery that lands it.
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Sprint 55.1 · side-by-side AI-draft vs Lisa-corrections companion — read-and-correct rather than compose-cold.
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Sprint 55.5-recalibrated 16-week window shape for the 1 Oct 2026 charity-live date.
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Sprint 56 · master week-by-week ops calendar for 1 Oct → 31 Dec 2026. The trunk from which the eight other Sprint 56 documents branch.
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Sprint 56 · row-by-row publication cadence across 12 weeks. Every dated item, every channel, every domain-line owner.
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The five-gate framework every LWD marketing asset must clear before shipping — constitutional congruence, compliance, brand fidelity, funnel-stage congruence, industry best-practice.
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Sprint 56 · daily/weekly/monthly metrics surface for the 90-day launch window. Named owners, escalation thresholds, dark-period discipline.
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Sprint 56 · 8 named scenarios covering donation-take softness through privacy incidents through external narrative attack. Trigger, owner, decision tree, retrospective for each.
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Sprint 56 · review-pack index. Everything the sprint shipped, in one page. For Carla's close-out signature.
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Sprint 57 · the 10 locked sentences carrying the December Christmas Appeal across all 7 channel surfaces. Composite Ellen, three-tier ask ladder, 10 verboten items, 5-gate signing sequence. Locks the words before the channels get built.
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Sprint 58 · /donate hardened with ?appeal=xmas2026 mode: swaps ask presets to the frame-lock 3-tier ladder ($50 / $1,840 / $5,000 / Custom), replaces year-round impact copy with Y1 audited numbers verbatim, tags gifts with appeal_code=xmas2026, adds a live-appeal ribbon linking back to the hero. Year-round donate flow unaffected when no ?appeal param present.
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Live D1-backed dashboard reading appeal_code=xmas2026 attribution. Progress to 30-case frame-lock target. Never extrapolates.
DASH
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What to watch, how to escalate, who signs off during the 2 Dec – 24 Dec live window. Operationalises the launch-reactive-playbook.
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The channel-by-channel discipline for the seven-day dark period. What is paused, what is answered, what is silent.
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When and how the six verbatim Y1 audited numbers are refreshed. Audit-cycle, sign-off chain, artefact-update sweep.
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